Liquidity management

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Liquidity management is a crucial aspect of issuing and managing a crypto token and is built from both our microservices architecture and MMaaS (Market Making as a Service) algorithms. It involves the process of managing the ease with which a token can be bought and sold on exchanges and other marketplaces. Flowdesk's MMaaS product offers a range of tools and services to help token issuers effectively manage the liquidity of their tokens.


Using Flowdesk's MMaaS can offer a number of benefits to token issuers, including:

  • Improved market efficiency: Flowdesk's MMaaS uses advanced algorithms and techniques to provide liquidity to the market, helping to reduce spreads and increase the efficiency of trading. Essentially, we improve the user experience for newer tokens by providing liquidity in a timely manner and reducing the time it takes to find a counterparty to trade with.

  • Enhanced price harmony: By carefully managing the supply and demand for a token, we can help to maintain price harmony. Flowdesk ensures price harmony through the accuracy of its price indexes based on mid prices observed on different venues. This helps to prevent significant price fluctuations and ensures that the trading experience is smooth for all users.

  • Increased market participation: When tokens are easily traded on exchanges and other marketplaces, it can encourage more investors to buy and sell them. Flowdesk's MMaaS can help to increase the overall liquidity of the market and make it more attractive to investors. By providing liquidity for smaller projects, Flowdesk enables them to be listed on centralized crypto exchanges and improve their chances of success.

Liquidity strategies

To effectively manage the liquidity of a crypto token with Flowdesk's MMaaS, issuers can benefit from our following liquidity management approaches:

  • Delta neutral market making: this is an essential part of our overall market making strategy. Our goal is to provide liquidity to the markets and capture the spread, without being exposed to volatility in the markets. To achieve this, we use advanced algorithms and models that hedge our positions and maintain a delta neutral portfolio. By maintaining a delta neutral portfolio, we can ensure that our positions are not affected by the overall market performance, allowing us to focus on capturing the spread and providing liquidity.

  • Implement liquidity provision strategies: Flowdesk's MMaaS offers a range of liquidity provision strategies that issuers can use to manage the liquidity of their tokens. These strategies include providing liquidity on a continuous basis and providing liquidity in response to market events:

    • Continuous liquidity provision: One strategy for providing liquidity is to continuously provide a set amount of tokens to the market. This can help to maintain a consistent level of liquidity and can make it easier for buyers and sellers to trade the token.

    • Event-driven liquidity provision: Another strategy is to provide liquidity in response to specific market events, such as price fluctuations or changes in market demand. This can help to stabilize the market and prevent large price movements.

  • Monitor and manage token velocity: Token velocity refers to the rate at which a token is traded and circulated within the market. High token velocity can lead to price instability and make it difficult for issuers to manage the liquidity of their tokens. Flowdesk's MMaaS help issuers monitor the velocity of their tokens and implement strategies to reduce it, such as offering incentives for holding tokens rather than trading them.

  • Consider using decentralized exchanges: Flowdesk's MMaaS allows issuers to consider using decentralized exchanges (DEXs), through which issuers can increase the liquidity of their tokens and reduce their reliance on centralized exchanges. We offer multiple DEX integrations with hedging strategies to reduce directional risk.

In summary, liquidity management is essential for crypto token issuers. By using Flowdesk's MMaaS to carefully manage the supply and demand for their tokens, issuers can improve market efficiency, enhance price stability, and increase market participation. By implementing the various strategies, clients can effectively manage the liquidity of their tokens and facilitate investment.

Table: Summary of liquidity management strategies

Liquidity Strategy


Delta neutral market making

Utilizing multiple positions with balancing positive and negative deltas so that the overall delta of token totals zero.

Continuous liquidity provision

Providing a set amount of tokens to the market on a continuous basis

Event-driven liquidity provision

Providing liquidity in response to specific market events

Monitoring and managing token velocity

Monitoring the rate at which a token is traded and circulating within the market, and implementing strategies to reduce it

Using decentralized exchanges

Increasing liquidity and reducing reliance on centralized exchanges

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